The sign outside a movie theater, commonly known as a marquee, is an iconic part of any movie-going experience. It’s the first thing you see when you arrive at the theater, and it often gives you your first glimpse into what’s playing.
Marquees are usually brightly illuminated and feature the movie titles in large, eye-catching letters. They also often include additional information such as showtimes and special promotions.
Marquees come in all shapes and sizes, ranging from small storefront signs to large, elaborate displays with flashing lights and intricate designs. They can be made from a variety of materials including wood, metal, plastic, and even fabric. Depending on their size and complexity, marquees can be either low cost or incredibly expensive to construct.
In addition to announcing the movie titles and showtimes, marquees also typically feature artwork or photos related to those films in order to draw more attention from passersby. The artwork is usually printed onto vinyl banners that are then hung around the marquee frame or affixed directly onto the sides of it. This extra visual detail helps create an inviting atmosphere for potential filmgoers.
No matter its size or design, a marquee is an essential part of any movie theater’s identity—a way for patrons to know that they have arrived at their destination before even entering the building. Its combination of design elements and promotional messaging serves as both a beacon for moviegoers and an advertisement for the films being shown inside.
In conclusion, what do you call the sign outside a movie theater? A marquee!
It’s an iconic part of any film-going experience that serves both practical and aesthetic purposes by announcing showtimes while creating an inviting atmosphere for potential viewers.