The movie theater sign, also known as the marquee, is a staple for any theater. It is one of the first things people notice when they enter a theater and it can be used to help draw in customers.
The marquee is typically located at the front of the building, usually above the entrance and/or box office. Typically, marquees are large and brightly lit so they can be seen from a distance.
Marquees are used to advertise what movies are currently playing and will often list upcoming films as well. The marquee might also list any special promotions or events taking place at the theater. For example, some theaters may list discounts for certain days or times and some may list specials such as free popcorn with purchase of a ticket.
The marquees can be made from various materials such as plastic, metal, or wood. Many marquees also feature LED lighting which can be programmed to display different colors and/or messages. Some marquees have even been designed to move or rotate in order to draw more attention.
Marquees are an important part of any movie theater’s branding and marketing efforts. They are a great way to get people excited about upcoming films and promotions while also providing an easy way for customers to see what’s playing at the theater.
In conclusion, the movie theater sign is called a marquee which serves as an important part of any movie theater’s branding efforts by advertising upcoming films and promotions. Marquees come in various materials such as plastic, metal, or wood while some may feature LED lighting that can be programmed to display different colors or messages.